Many people around the globe drink bottled water. The industry is huge and there are many different companies all of them trying to convince the consumer that their water is the best water. I know, you might be thinking, isn’t all water the same? Well the bottled water brands would tell you otherwise. They all compete fiercely to bring customers the purest, the cleanest,or the most well fortified water. But at a certain point there is just not too much you can do to water, so the companies hope to gain an edge over their competitors with logos or packaging.
Even among all the existing brands Waiakea Water manages to stand out to us. How you may ask. Well, for starters the water is from Hawaii and is drained through the porous rock of a volcano.In an industry that goes for pure and natural that alone is a big selling point. Plus even if it wasn’t about as natural a way of purifying water as we know of, water is just cooler if it is volcanic.
And remember what we said about companies using logos or packaging? Well Waiakea is doing something different with their packaging that is not just going to get customers. It will benefit whole generations of people all around the world, because what they are doing is using bottles that are made of recycled plastic and working toward making a bottle that breaks down 97% faster than a normal plastic bottle. Given that in the US alone we use billions of plastic bottles (each of which will take about a thousand years to break down) and only recycle a tiny percentage of them, this will make a huge difference for many generations.
Waiakea is a combination of two Hawaiian words which translates to “broad waters”, and with their degradable plastic bottles ,hopefully, our broad waters will be a little cleaner now.